Email Campaigns

Recruiting support for dealerships focused on attracting qualified candidates, improving the hiring process, and building a stronger, more reliable team.

Turn Your Database Into a Goldmine: Professional Email Marketing for Dealerships

Stop Sending “Blasts.” Start Sending Appointments.

Most dealerships are sitting on a goldmine: their CRM. But if you’re only emailing customers when you’re desperate for a sales weekend, you’re leaving six figures on the table.

At Relevant Dealer, we transform your stale email list into an automated, revenue-generating machine. Whether you have 500 names or 50,000, we build campaigns that get opened, clicked, and converted into ROs.

The "Always-On" Service Bay

Why wait for the phone to ring? Our automated service campaigns keep your lifts moving by reaching the right driver at exactly the right time.

  • Smart Service Reminders: We don’t just guess; we use data-driven intervals to remind customers when it’s time for maintenance.

  • The “Lost Soul” Win-Back: Automatically target customers who haven’t been in for service in 6, 9, or 12 months with “We Miss You” incentives.

  • Recall Alerts: Position your dealership as the proactive choice by notifying owners of safety recalls before they see it on the news.

High-Impact Sales Newsletters

When you have a surplus of specific inventory or a big holiday event, you need to cut through the noise. Our designers create mobile-first, high-converting templates that look as good as the cars on your lot.

  • Custom Design: No boring text-only emails. We use professional photography and clear Call-to-Actions (CTAs).

  • Behavioral Tracking: We see who clicked on that “Used SUV” link and can trigger a follow-up specifically for them.

  • A/B Testing: We constantly test subject lines to ensure your dealership isn’t ending up in the “Promotions” tab graveyard.

Solutions for Every Budget

We believe every dealer deserves a professional digital presence. Pick the plan that matches your current goals.

FeatureThe KickstartThe Growth EngineThe Market Leader
Frequency1 Monthly Newsletter2 Monthly + HolidaysWeekly + Targeted Segments
AutomationBasic RemindersFull Lifecycle JourneyCRM-Integrated Logic
ReportingOpen/Click RatesROI & Conversion TrackingMonthly Strategy Deep-Dive
List CleaningIncludedIncludedContinuous Optimization

Did you know? For every $1 spent on email marketing, the average ROI is **$36**. In the automotive world, that translates to filled service schedules and lower floorplan costs.

Ready to wake up your CRM?

Don’t let another slow afternoon pass by. Our team is ready to audit your current social presence and show you where the gaps are.

Let’s Talk Social Strategy!