Relevant DealerRelevantDealer
Who We Serve

Marketing operations for Tier 1 & 2.

We help automotive manufacturers deploy compliant, high-performing co-op campaigns across their entire dealer network.

OEMs

The Problem

OEMs spend millions on co-op funds that dealers either don't use, or use to run ineffective, generic creative that fails to convert at the local level.

The Solution

Relevant Dealer acts as the connective tissue between Tier 1 brand mandates and Tier 3 local realities. We build scalable templates, manage compliance routing, and ensure co-op dollars actually move metal.

The Combined Play: The OEM + Dealer Sales Co-op Play

We can deploy directly for the OEM, or act as the certified fractional CMO for your dealer network, ensuring your brand standards are met while they hit their local sales targets.

See how our Fractional CMO model works